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ADEN GEAR
What's Next for
Aden Gear?
Here is a list of the tasks I'm working on and the progress made. Bookmark this page in your browser. It will automatically refresh every 10 minutes.
SKIP TO TODAY
week of nov 19
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Your Package: The Trailblazer
The Trailblazer Package lays the essential groundwork for your online presence with a customizable Shopify template, foundational SEO to enhance your visibility, and a selection of brand elements including a bespoke color palette, curated typography and logo. It’s the perfect starter kit to launch your brand into the digital space efficiently and effectively.
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Project Outline & Timeline
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week of nov 26
initial planning & concepts
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Kickoff Meeting
Conduct initial project kickoff meeting to discuss goals, preferences, and timelines.
nov 29
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week of dec 3
Typography, Color Palette , wireframes & logo
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Logo Design Concepts (Temp Logo)
Starting the process of designing the logo, including conceptualization and initial drafts.
ROUND 3: UNDER REVIEW
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Color Palette
Develop and finalize the brand color palette.
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Typography
Finalize selection of typography, considering readability and brand alignment.
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Basic Style Guide
Create a basic style guide documenting the chosen typography and color palette.
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week of dec 10
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Logo Design Finalization
Starting the process of designing the logo, including conceptualization and initial drafts.
PRIORITY
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Research & Inspiration
Start of researching and gathering inspiration for website design, typography, and color schemes.
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Shopify Setup
Initiate the setup of the Shopify store, including account creation and basic configurations.
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Website Wireframes
· Wireframing the website layout based on the structure outline.
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Want to Add Strategic Brand Storytelling to Your Package?
To truly elevate your brand's story and connect with your audience, consider the upgrading to Navigator Package. This upgrade offers strategic brand storytelling and enhanced content creation, ensuring every aspect of your brand communicates effectively with your customers.
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week of dec 17
Theme Customization and Content Integration
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Store Template
Select a basic Shopify theme template that aligns with the design mockups.
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Gather Content
Gather initial content (text, images) from Aden Gear for for the website, including:
- One-liner Mission Statement
- Home page Content
- Product descriptions
- Preferred Images
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SEO Implementation
Setting up fundamental on-page SEO elements like meta tags and descriptions. Implementing in-depth SEO strategies, including keyword optimization and alt tags for images.
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week of dec 26
Christmas Holiday
No tasks will be scheduled for this week
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jan 2 - 12
website & SEO implementation
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Website Content Integration
Adding and arranging text, images, and other media on the website.
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Shopify Theme Customizations
Tailoring the selected Shopify theme to align with the finalized design mockups.
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Shopify Functionality Refinement
Fine-tuning the store's functionalities, such as shopping cart, checkout processes, and user account management.
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Want to Add an Email Marketing Strategy?
Future proof your business with a comprehensive email marketing setup designed to foster lasting customer relationships and ensure sustained business growth.
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Shopify App Integration
Installing and configuring necessary Shopify apps for enhanced functionality.
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Device and Browser Testing
Testing the website across various devices and browsers to ensure compatibility and responsiveness.
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week of jan 14
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Website Finalizations
Making last adjustments to the website's design elements and content based on feedback.
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Website — Pre-Launch Checklist
Going through a pre-launch checklist to ensure all aspects of the website are ready for launch.
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Shopify Management Training
Providing training materials and sessions on how to manage and update the Shopify store.
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Final Payment Due
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Launch Aden Gear Store
jan 19
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ADEN GEAR